The Ask
Help JuneShine make a big splash during the Super Bowl in their first awareness campaign.
The Result
A hilarious regional Super Bowl ad and digital campaign generating over 12 million impressions with a 98% video completion rate.
What We Did
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Creative Strategy
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Creative Development
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Production
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Post-Production
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Please Earth Responsibly
With all the great things JuneShine does to help the environment, sipping a JuneShine canned cocktail or hard kombucha may inspire people to do even more things to help the environment—but with drinks ranging from 6 to 10% ABV, we reminded people to “Please Earth Responsibly” and maybe wait a while before trying to save the planet.
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The Part Where We Brag
12M
impressions
98%
video completion rate
